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With over 35 years’ experience in corporate finance, Michael Swanson is an expert at identifying and solving business problems, understanding and reducing costs, and designing and creating best practices across multiple industries with integrity. Michael has played an integral role in creating and defining the software asset management industry since 1994. In 1996, Michael founded ISAM (Information Systems Asset Management) and led it to become an industry leader in Software Asset Management. Clients globally have utilized ISAM’s GreenBook® and expertise in software asset management, data center optimization and software audits for mainframe and distributed software, and have saved over one billion dollars in software expenses. Clients work with Michael and ISAM to: - Maintain compliance with software licenses - Optimize their software cost structure - Ensure that software budget is consistent with industry best practices. ISAM has delivered a steady stream of satisfied clients, saving over $1B over the past 25 years, and has been a pioneer in the Software Asset Management field. They have data from over 1000 major data centers including the largest corporate, consulting, outsourcers and government agencies worldwide. Michael grew up in Taiwan. He joined the Boy Scouts to explore and travel and became an Eagle Scout at 17. In 2008, Michael and his daughters traveled to China to help earthquake victims. In 2005 he traveled to Honduras where he helped install running water to villages that had none.